Analysis and Design
Together with the company we designed Digital Cattolica 2020 through envisioning workshops, in which we analysed the existing structures, we mapped the competencies and their distribution and we defined some general objectives.
Once the direction was commonly agreed, we realized the first application for agents based on our platform. The platform was then used for all the new projects, as it made easier and faster their development and launch on the market. The new company App, for example, one of the most advanced in the insurance landscape, was realized in less than six months.
Many different Business Units in Cattolica had the opportunity to integrate themselves with the platform, following the most appropriate timing and manner and enabling an incremental and positive internal reorganization.
During the whole process, we continuously communicate with the IT and the Marketing, in order to develop a product aligned with the needs of both business areas.